[Reading] ➮ Advertising ➶ Tony Harris – Realestatelawcenter.us

Advertising At The Heart Of The Recent Increase In Tourism Numbers To The Philippines Lies The Advertising Campaign That Became A Social Media Phenomenon It S Fun In The Philippines The Campaign By BBDO Guerrero, The Philippines Most Awarded Advertising Agency, Has Garnered Awards And Acclaim All Over The World And Is Seen As A Benchmark For International Tourism Communications.After Over Two Decades Working At Some Of London S Most Successful Advertising Agencies, Tony Harris Packed Up His Collections Of Bass Guitars, Vinyl 45s And Dr Martens And Joined BBDO Guerrero As Chief Executive This Is The Story Of What Happened Next.

    15 thoughts on “[Reading] ➮ Advertising ➶ Tony Harris – Realestatelawcenter.us

  1. says:

    A good read on a once in a lifetime opportunity, not just in terms of the scale of the project but also the way things come together, internally in the agency BBDO Guerrero and externally how the campaign took off in social media and how the Filipino took it to heart and became the produc...

  2. says:

    It got me through 6 hours of waiting for repairs to be finished I was giggling like a deranged serial killer in the waiting area.This book is basically about a foreigner adjusting and clearly enjoying life in the Philippines and in a Philippine agency.Isn t a classic but an enjoyable read.

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